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Have you ever imagined being one of the first people to try new Nike products before they even reach stores? With Nike’s official product launch testing program, that can happen.

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Exclusive products 2026

Nike has an exclusive program that sends shoes, apparel, and accessories to selected participants, who use the products and share honest feedback, helping improve future releases.

Whether you are a casual runner or an experienced athlete, Nike may want to hear your opinion. Discover how to become a Nike product tester!

👟 Can I really receive exclusive Nike products to test?

Yes, and completely free! By participating in Nike product launch testing, you may receive sneakers, leggings, sports shirts, tops, and even jackets.

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And these are not random products. The items are carefully selected according to your profile, lifestyle, and size preferences.

Participants must use the products regularly during the testing period and then submit feedback about comfort, durability, and performance. This information helps Nike improve its products before the official launch.

Learn How To Participate

🎽 What types of products can I receive?

Participants may receive items from different Nike categories. From trail running shoes to compression apparel, every product sent is part of a real product development process.

Depending on your profile, physical activity, age, and style, you may test anything from a new Air Max prototype to a winter running jacket.

👟 Running shoes such as Air Zoom and Pegasus prototypes
🧥 Sports jackets and cold-weather apparel
🏃 Compression leggings and shorts
👕 T-shirts, tank tops, and workout apparel
🏀 Basketball, soccer, or training shoes
🎒 Accessories such as socks, backpacks, and caps

Each item is selected to match your profile and activity level, allowing Nike to obtain real information about product performance in everyday situations.

🔬 Why does Nike offer testing programs?

Product testing programs are part of Nike’s research and development (R&D) process.

Before launching a new shoe, apparel collection, or accessory globally, the company wants to ensure the product performs well in real-life situations, not just in laboratory testing.

Instead of relying only on simulations and controlled evaluations, Nike believes in the value of real user feedback. That is exactly where Nike product launch testing comes in.

Learn How To Participate

🏋️ What kind of testers is Nike looking for?

Nike looks for different participant profiles: runners, basketball players, gym-goers, and even people who simply enjoy walking on weekends.

You do not need to be a professional athlete. You only need to be an active person willing to provide honest opinions about the products.

Age, gender, sport type, and location help determine whether you are a good fit for future testing cycles.

🚀 Want to join Nike’s testing team?

You do not need to be an influencer or professional athlete

You only need to be willing to test products and share your experience

Nike looks for different tester profiles and lifestyles

Your feedback helps improve future product launches

Find out how to register and participate in the Nike Voice of the Athlete program.

Learn How To Participate

 

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Maria Teixeira